The only worthwhile logo-related comments so far....

Anthony Atkielski atkielski.anthony at
Sun Feb 13 00:13:40 PST 2005

stheg olloydson writes:

> I don't think I follow you. FBSD having Core is a Good Thing.

It's a good thing, but it's not a _corporate_ thing.  Corporations don't
like organizations that are run democratically.  They like organizations
that are run autocratically by autocrats of whom they approve (which,
not coincidentally, includes corporations themselves).  They like this
because it centralizes control and allows them to know and predict how a
given organization will behave.  It limits accountability to a few
identifiable individuals.  Democratic organizations are unpredictable
and unstable from a business standpoint.

> All most every time I have presented it, I have been asked, "If it's
> so good, why haven't I heard of it."

Because FreeBSD isn't a consumer product, and consumer products are the
only products that get wide media exposure.  They probably haven't heard
of YKK, either, but if they look at their own zippers, they'll see that
all of them are made by Yoshida Kogyo Kabushikikaisha--"YKK" for short.

Often key products used to produce many of the things we use every day
are virtually unknown to anyone except the people who have a need to use
them.  A lot of sites run FreeBSD, but it's hard to see unless you
explicitly look for the name of the operating system in their HTTP

> That's hard to explain, and it's very hard to convince someone that
> something they've never saw mentioned in the computer press is any
> good.

The computer press they read was probably laid out using Quark XPress,
but they've probably never heard of that, either.


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