Why FreeBSD not popular on hardware vendors

[Sam Fourman Jr.]

> NVidia, for one, has expressed
> a desire to support FreeBSD; however, it needs the FreeBSD organization
> to improve its basic product, especially in the 64-bit systems, which
> are the future of computing.

Does anyone know of any recent progress on a 64bit Nvidia Driver?
there is mention of progress on this page
http://www.nvnews.net/vbulletin/showthread.php?t=41545&page=24

Sam Fourman Jr.